Stay Ahead in PPC: Top Expert Strategies for 2024

17 PPC experts weigh in: upcoming trends, must-knows, and pitfalls.

Hi raoued, PPC Trends is back for its sixth year to show how to leverage the changes we've seen in 2023.  We've gathered insights from 13 of the top PPC marketing experts who know what's coming, what you should pay attention to, and what to avoid. Whether it's exploring GA4, seeking audiences on new channels, or pivoting to privacy-focused advertising, our contributors are sharing the ways to effectively move forward next year. Download PPC Trends to understand AI's role, navigate inflation in CPC budgets, and discover new shifts in user engagement. Learn how to harness generative AI in ads, enhance click value over cost, and use holistic strategies to thrive in the "attention economy". Get your copy of PPC Trends 2024 today. It might just be the closest thing to being in a brainstorming session with industry experts. Download Your Copy May clicks be in your favor, Loren Baker Founder, Search Engine Journal SEJ Ebooks are published by Search Engine Journal. Know someone who needs to read this ebook? Send them this email. Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2023 Search Engine Journal, All rights reserved. Not relevant to you? Let's fix that – update your preferences or unsubscribe.