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February 23, 2024, Friday Navigating The SEO Career Landscape: Degrees, Myths, And Realities Jenn Mathews Learn from a seasoned SEO professional about career paths, challenges, and opportunities for success in this indispensable industry. Search Engine Journal B2B Lead Generation Our latest ebook, B2B Lead Generation: Create Content That Converts, is packed with powerful insights to help you elevate your content marketing strategy. Get the ebook now for actionable tips to transform your lead gen strategy. Download Now! SEO Google Announces Deal To Show More Reddit Content Google reached a deal to license Reddit data to for displaying in search and training models SEO Why Google Seems To Favor Big Brands & Low-Quality Content An exploration of what could cause Google's algorithms to favor big brands and low-quality content Tools Google Analytics Overhauls Ad Reporting In One Central Hub Google overhauls Analytics' Advertising section to consolidate all ad and publisher reporting into one streamlined hub. Generative AI Google Launches “Help Me Write” AI Assistant For Chrome Browser Google launches AI writing assistant "Help Me Write" in Chrome browser to suggest text based on website context. Webinar Earn Hundreds of Links In 30 Days Using These Tips By Search Engine Journal Join us on February 28th as we explore the complicated process of earning links from digital PR, with proven case studies showing how you can earn hundreds of links in 30 days. Register Now PPC Google Ads Performance Max Image Generation Now Available To All Google rolls out AI tools in Performance Max to boost ad campaigns through automated asset creation. Paid Media PPC Experts Weigh In On CPC Inflation Elevated CPC inflation costs don't have to stifle success. Boost ROI with expert advice from our PPC trends ebook on how to maximize campaigns. Ask Me Anything About PPC How And Why To Use Enhanced Conversions Discover what Google's enhanced conversions are, how to set them up, and why they're crucial for your brand's success in this month's Ask A PPC. SEO 7 Strategic SEO Insights & Tactical Tips For 2024 And Beyond Tackle your SEO with confidence. Read on for insights & tactical tips curated for success this year & beyond. Webinar How An Enterprise Digital PR Firm Earns 100's Of Links In 30 Days  Wednesday, February 28 at 2 pm ET Save My Spot Webinar 10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]  Wednesday, March 6 at 2 pm ET Save My Spot Webinar 9 Major Google Updates From 2023 & 2024 SEO Predictions  Wednesday, March 13 at 2 pm ET Save My Spot Webinar 2024 Google SERP Features: New Strategies To Gain Visibility  Wednesday, March 20 at 2 pm ET Save My Spot Webinar 10 Successful Ways To Improve Your SERP Rankings [With Ahrefs] By Search Engine Journal Join us for an exclusive demonstration from Ahrefs, as they show you 10 quick optimization wins, and how you can achieve them using their tools. Register Now Podcast Local Strategies: How Better Online Reputation Drives Revenue Listen Podcast Avoid The Noise: How To Prove That Your SEO Matters Listen Ebook B2B Lead Generation: Create Content That Converts By Search Engine Journal This strategy guide is the first step towards attracting high-quality leads and revolutionizing how you think about lead generation. Download now This strategy guide is the first step towards attracting high-quality leads and revolutionizing how you think about lead generation. Download Now Latest Trends Shaping Search SEO Social Media Content PPC Linkedin Local Digital Generative AI Ecommerce YouTube The SEJ Experience: Connect, Learn, Advertise Let's Connect LinkedIn | Facebook | X Meet our Writers Contact an Editor | Meet the Team Advertising Meet Our Audience | Let's Talk About Search Engine Journal Educating and empowering the SEO community by providing the freshest news and latest best practices via the industry's smartest practitioners. Launched in 2003, SEJ is unique in its community-based approach to search marketing content. Virtually all of our contributed articles come from real online marketing experts, both independent and in-house. SEJ is owned by Alpha Brand Media. View in Browser