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August 17, 2023, Thursday Together with Google Lets Businesses Add Social Media Links To Profiles Matt G. Southern Google now allows businesses to add social media links to their Business Profiles, helping companies improve visibility across Google products. Sponsored Meet Brand Authority - a new metric by Moz 🎉 Want to elevate your brand strategy? Uncover strengths and gaps, assess growth potential and measure the impact of PR with Brand Authority in Moz Pro Start Your Free Trial Local Search Google Lets Businesses Add Social Media Links To Profiles Google now allows businesses to add social media links to their Business Profiles, helping companies improve visibility across Google products. Ecommerce Amazon AI-Generated Customer Review Summaries: Pros & Cons Amazon has added AI-generated customer review summaries to select products. Learn about the benefits and risks of AI-generated content in ecommerce for Amazon sellers. Analytics & Data GA4 Reports Builder For Google Analytics Extension Available Want to create GA4 reports in Google Sheets? Check out the new GA4 Reports Builder for Google Analytics add-on for Google Workspace from Google. Tools Google Analytics 4 Rolls Out New User Data Export To BigQuery Google Analytics 4 enables exporting audience and engagement data to BigQuery for deeper insights. Sponsored [2023 Local Visibility Index Report] Increase Restaurant Revenue By SOCi Your recipe for digital visibility. Download Here News Google Courts Small Advertisers With Premium Support Pilot Google launches a pilot program offering premium customer service and support for select small business Google Ads clients. Content Marketing Why Do Local Businesses Have To Worry About Content Marketing And How Should They Do It? Consider practical tips to implement effective content marketing strategies to boost brand awareness, establish online authority, engage customers and drive business growth. Generative AI Can GPT-4 Reduce The Human Cost Of Content Moderation? OpenAI Thinks So OpenAI unveils an AI moderation system using GPT-4 to reduce the mental burden on human moderators. SEO Google: We Don’t Use Third-Party SEO Tool Scores For Rankings Google doesn't use third-party SEO tool scores for search rankings, but the tools still provide useful optimization insights. How did this email make you feel today? 🤩 Inspired 😍 Amused 🙂 Happy 😐 Don't Care 😡 Annoyed 🙁 Sad Webinar Secure Your 2024 SEO Budget With These Tips For Executive Buy-in  Tuesday, August 29 at 11 am ET Save My Spot Webinar 5 Google Algorithm & AI Changes Agencies And Brands Need To Know  Wednesday, September 6 at 2 pm ET Save My Spot Webinar Disrupting Agency Culture: Unleash The Power Of The Four-Day Workweek  Thursday, September 21 at 11 pm ET Save My Spot Webinar Unleash Your Campaign’s Potential: Elevate Your Performance Marketing Game Watch On Demand Webinar [Webinar] 5 Google Algorithm & AI Changes Agencies And Brands Need To Know By Search Engine Journal With Cynthia Sener and Jeff Strnad of Chatmeter, we'll dive into the positive effect of AI on multi-location reputation management – where it stands today, and where it may go in the future. Register Today Podcast How To Use Multilingual Localization To Extend Your Reach [Podcast] Listen Podcast Learn To Master Your Website – Even If You Don't Speak Tech [Podcast] Listen Ebook The Complete Technical SEO Audit Workbook By Search Engine Journal This extensive workbook + ebook combo contains everything you need to take the guesswork out of your auditing process and improve your technical and on-page SEO tactics. Download now This extensive workbook + ebook combo contains everything you need to take the guesswork out of your auditing process and improve your technical and on-page SEO tactics. Download now Latest Trends Shaping Search SEO Social Media Content PPC Linkedin Local Digital Generative AI Ecommerce YouTube The SEJ Experience: Connect, Learn, Advertise Let's Connect LinkedIn | Facebook | X Meet our Writers Contact an Editor | Meet the Team Advertising Meet Our Audience | Let's Talk About Search Engine Journal Educating and empowering the SEO community by providing the freshest news and latest best practices via the industry's smartest practitioners. Launched in 2003, SEJ is unique in its community-based approach to search marketing content. Virtually all of our contributed articles come from real online marketing experts, both independent and in-house. SEJ is owned by Alpha Brand Media. View in Browser